Branding & Packaging

Rio’s is a Brazilian-inspired food truck brand. From the vibrant colors to the confetti-like ornamentation, Carnival is the mood board throughout this project. A branding system & packaging collateral are included to further illustrate how the branding is distributed.

Rio’s is Carnival on-the-go for those relaxing Saturdays. Whether you are a tourist or local, on a vacation or staycation, family or single, young or wise, it’s for anyone with a taste of adventure.